SGH Events
Industry
Sporting Events
Agency
Kelham
Project Type
Events
Corporate
Services
Video Production
Photography
Creative Consultancy
Overview
Kelham captured a 2 day golfing event in the heart of Yorkshire organisded by SGH Events, helping the brand develop its visual identity and provide material for promoting other events.
Brief
Kelham worked closely with the SGH team to plan the logistics of the golf event, identifying key locations, professional players, and main sponsors. Keeping track of the leaderboard was crucial to ensuring the winner received prominent coverage in the main campaign video. Effective timing and communication were essential to capturing all key moments while highlighting the main players and event atmosphere.
Approach
Kelham took a strategic and dynamic approach to capturing the SGH golf event, ensuring every key moment, player, and sponsor was highlighted. By carefully planning logistics, we identified important holes, professional players, and sponsor placements to maximise coverage. Keeping track of the leaderboard allowed us to showcase the winner effectively in the final campaign video. With a focus on seamless communication and timing, our team worked efficiently to capture the competitive energy, stunning course surroundings, and event atmosphere. Through high-quality videography, photography, drone coverage, and expert post-production, we delivered engaging marketing content optimised for social media, future event promotion, and sponsor visibility.
Outcome
The final campaign assets played a crucial role in promoting the event, driving engagement, and securing interest for the following year along with attracting sponsors, and strengthening SGH’s brand presence. As a result, SGH Events saw increased success and invited Kelham back to capture the tournament once again in 2024, solidifying our ongoing partnership and the impact of our work.
