Golfing Events
Golfing Events
Golfing Events
Client
SGH Events
Relationship
2022 - Present
Industry
Events
Case Study Summary
Case Study Summary
Case Study Summary
Kelham captured the energy and competitiveness of the event, producing a range of marketing assets, including a highlights promotional video, social media edits, testimonial videos, and a photography gallery with drone coverage. Optimised for both digital and print, this content not only maximizes reach and engagement but also serves as a powerful tool to promote and sell the event for next year, showcasing its best moments and sponsor visibility.
Our Relationship
Our Relationship
Our Relationship
SGH approached Kelham with the goal of refining and professionalizing their visual identity after witnessing our work on a recent Manors Golf event. During initial discussions, they shared insights into their past campaigns and events, along with their newly released 2023 brochure, which outlined their upcoming schedule. As we reviewed their marketing materials, it became evident that stock imagery was being used to illustrate key aspects of their events, creating a disconnect between the brand and its audience. This presented a clear opportunity to bring authenticity to SGH’s visual presence by capturing high-quality, bespoke photography that truly represented their events and brand identity. With golf’s growing popularity in recent years and SGH’s discovery of Kelham through our previous golf coverage, the partnership was a natural fit. The Ilkley Invitational Golf event later that year became the perfect launch point for our collaboration. This project was not just about event coverage—it was about redefining SGH’s presence in the golfing world by creating compelling, original content that resonated with their audience, strengthened their brand identity, and provided a foundation for future campaigns.
SGH approached Kelham with the goal of refining and professionalizing their visual identity after witnessing our work on a recent Manors Golf event. During initial discussions, they shared insights into their past campaigns and events, along with their newly released 2023 brochure, which outlined their upcoming schedule. As we reviewed their marketing materials, it became evident that stock imagery was being used to illustrate key aspects of their events, creating a disconnect between the brand and its audience. This presented a clear opportunity to bring authenticity to SGH’s visual presence by capturing high-quality, bespoke photography that truly represented their events and brand identity. With golf’s growing popularity in recent years and SGH’s discovery of Kelham through our previous golf coverage, the partnership was a natural fit. The Ilkley Invitational Golf event later that year became the perfect launch point for our collaboration. This project was not just about event coverage—it was about redefining SGH’s presence in the golfing world by creating compelling, original content that resonated with their audience, strengthened their brand identity, and provided a foundation for future campaigns.
SGH approached Kelham with the goal of refining and professionalizing their visual identity after witnessing our work on a recent Manors Golf event. During initial discussions, they shared insights into their past campaigns and events, along with their newly released 2023 brochure, which outlined their upcoming schedule. As we reviewed their marketing materials, it became evident that stock imagery was being used to illustrate key aspects of their events, creating a disconnect between the brand and its audience. This presented a clear opportunity to bring authenticity to SGH’s visual presence by capturing high-quality, bespoke photography that truly represented their events and brand identity. With golf’s growing popularity in recent years and SGH’s discovery of Kelham through our previous golf coverage, the partnership was a natural fit. The Ilkley Invitational Golf event later that year became the perfect launch point for our collaboration. This project was not just about event coverage—it was about redefining SGH’s presence in the golfing world by creating compelling, original content that resonated with their audience, strengthened their brand identity, and provided a foundation for future campaigns.
The Challenges
The Challenges
The Challenges
Working with SGH presented several challenges that required a strategic and adaptable approach. Operating within a constrained budget, we had to maximise the impact of our visual content to help SGH elevate their brand, attract sponsors, and drive revenue growth. Strict event logistics meant we needed to meticulously plan our coverage, ensuring every key moment was captured to align with their vision and support future marketing efforts. Additionally, as an international events company, SGH’s operations required seamless coordination across multiple locations, making efficient travel logistics and internal organisation critical to success. By overcoming these challenges through clear communication, creative problem-solving, and a refined production strategy, we delivered high-quality content that not only met SGH’s expectations but also contributed to their reputation in the industry.
Working with SGH presented several challenges that required a strategic and adaptable approach. Operating within a constrained budget, we had to maximise the impact of our visual content to help SGH elevate their brand, attract sponsors, and drive revenue growth. Strict event logistics meant we needed to meticulously plan our coverage, ensuring every key moment was captured to align with their vision and support future marketing efforts. Additionally, as an international events company, SGH’s operations required seamless coordination across multiple locations, making efficient travel logistics and internal organisation critical to success. By overcoming these challenges through clear communication, creative problem-solving, and a refined production strategy, we delivered high-quality content that not only met SGH’s expectations but also contributed to their reputation in the industry.
Working with SGH presented several challenges that required a strategic and adaptable approach. Operating within a constrained budget, we had to maximise the impact of our visual content to help SGH elevate their brand, attract sponsors, and drive revenue growth. Strict event logistics meant we needed to meticulously plan our coverage, ensuring every key moment was captured to align with their vision and support future marketing efforts. Additionally, as an international events company, SGH’s operations required seamless coordination across multiple locations, making efficient travel logistics and internal organisation critical to success. By overcoming these challenges through clear communication, creative problem-solving, and a refined production strategy, we delivered high-quality content that not only met SGH’s expectations but also contributed to their reputation in the industry.
The Successes
The Successes
The Successes
Since partnering with SGH, Kelham has played a pivotal role in transforming their visual identity, elevating the brand’s presence across digital platforms and publications. By replacing stock imagery with authentic, high-quality content, we have helped SGH establish a stronger, more genuine connection with their audience. This shift has not only enhanced the professionalism of their branding campaigns but has also positioned their events as premium experiences, increasing their value in the industry. Through dynamic photography and videography, we have provided SGH with engaging, tailored content that showcases the true energy and prestige of their events. This has been instrumental in attracting both attendees and sponsors by giving them a clear understanding of the experience they can expect. With a refined visual strategy, SGH has successfully driven higher ticket sales, increased event pricing, and created a sense of exclusivity—encouraging repeat attendance and long-term partnerships. Additionally, our collaboration has helped SGH streamline their marketing efforts, making their campaigns more effective and visually impactful. By capturing the essence of each event and strategically repurposing content for future promotions, we have supported their ongoing growth and strengthened their brand within the competitive events industry. As a result, SGH continues to expand, with increasing demand and recognition, proving that high-quality visual storytelling is a key driver of success in the event space.
Since partnering with SGH, Kelham has played a pivotal role in transforming their visual identity, elevating the brand’s presence across digital platforms and publications. By replacing stock imagery with authentic, high-quality content, we have helped SGH establish a stronger, more genuine connection with their audience. This shift has not only enhanced the professionalism of their branding campaigns but has also positioned their events as premium experiences, increasing their value in the industry. Through dynamic photography and videography, we have provided SGH with engaging, tailored content that showcases the true energy and prestige of their events. This has been instrumental in attracting both attendees and sponsors by giving them a clear understanding of the experience they can expect. With a refined visual strategy, SGH has successfully driven higher ticket sales, increased event pricing, and created a sense of exclusivity—encouraging repeat attendance and long-term partnerships. Additionally, our collaboration has helped SGH streamline their marketing efforts, making their campaigns more effective and visually impactful. By capturing the essence of each event and strategically repurposing content for future promotions, we have supported their ongoing growth and strengthened their brand within the competitive events industry. As a result, SGH continues to expand, with increasing demand and recognition, proving that high-quality visual storytelling is a key driver of success in the event space.
Since partnering with SGH, Kelham has played a pivotal role in transforming their visual identity, elevating the brand’s presence across digital platforms and publications. By replacing stock imagery with authentic, high-quality content, we have helped SGH establish a stronger, more genuine connection with their audience. This shift has not only enhanced the professionalism of their branding campaigns but has also positioned their events as premium experiences, increasing their value in the industry. Through dynamic photography and videography, we have provided SGH with engaging, tailored content that showcases the true energy and prestige of their events. This has been instrumental in attracting both attendees and sponsors by giving them a clear understanding of the experience they can expect. With a refined visual strategy, SGH has successfully driven higher ticket sales, increased event pricing, and created a sense of exclusivity—encouraging repeat attendance and long-term partnerships. Additionally, our collaboration has helped SGH streamline their marketing efforts, making their campaigns more effective and visually impactful. By capturing the essence of each event and strategically repurposing content for future promotions, we have supported their ongoing growth and strengthened their brand within the competitive events industry. As a result, SGH continues to expand, with increasing demand and recognition, proving that high-quality visual storytelling is a key driver of success in the event space.
Tangible Results
Tangible Results
Tangible Results
Kelham took a strategic and dynamic approach to capturing the SGH golf event, ensuring every key moment, player, and sponsor was highlighted. By carefully planning logistics, we identified important holes, professional players, and sponsor placements to maximise coverage. Keeping track of the leaderboard allowed us to showcase the winner effectively in the final campaign video. With a focus on seamless communication and timing, our team worked efficiently to capture the competitive energy, stunning course surroundings, and event atmosphere. Through high-quality videography, photography, drone coverage, and expert post-production, we delivered engaging marketing content optimised for social media, future event promotion, and sponsor visibility.
Kelham took a strategic and dynamic approach to capturing the SGH golf event, ensuring every key moment, player, and sponsor was highlighted. By carefully planning logistics, we identified important holes, professional players, and sponsor placements to maximise coverage. Keeping track of the leaderboard allowed us to showcase the winner effectively in the final campaign video. With a focus on seamless communication and timing, our team worked efficiently to capture the competitive energy, stunning course surroundings, and event atmosphere. Through high-quality videography, photography, drone coverage, and expert post-production, we delivered engaging marketing content optimised for social media, future event promotion, and sponsor visibility.
Kelham took a strategic and dynamic approach to capturing the SGH golf event, ensuring every key moment, player, and sponsor was highlighted. By carefully planning logistics, we identified important holes, professional players, and sponsor placements to maximise coverage. Keeping track of the leaderboard allowed us to showcase the winner effectively in the final campaign video. With a focus on seamless communication and timing, our team worked efficiently to capture the competitive energy, stunning course surroundings, and event atmosphere. Through high-quality videography, photography, drone coverage, and expert post-production, we delivered engaging marketing content optimised for social media, future event promotion, and sponsor visibility.
Fun Fact
Fun Fact
Fun Fact
The first event shooting for SGH we saw Chris rolling up his trouser to trench out into the river to recover his drone that mysteriously fell out of the sky (Eyes)... the video shows you everything you need to know.
The first event shooting for SGH we saw Chris rolling up his trouser to trench out into the river to recover his drone that mysteriously fell out of the sky (Eyes)... the video shows you everything you need to know.
The first event shooting for SGH we saw Chris rolling up his trouser to trench out into the river to recover his drone that mysteriously fell out of the sky (Eyes)... the video shows you everything you need to know.
HAVE A PROJECT
HAVE A PROJECT
HAVE A PROJECT
IN MIND ?
IN MIND ?
IN MIND ?